Maradona
Transfer: Barcelona to Napoli, 1984
Price: £5 million
Impact: With Maradona in the Napoli side, the club won two Scudetti, was runners up twice, and took home the UEFA Cup in 1989. Were it not for Maradona, Napoli would still be one of many unfashionable Italian battlers with little claim to fame.
Money well spent? Thanks to Maradona, the club secured international confectionary giant Mars as their major sponsor. Their previous sponsor was Buitoni (“Homemade Italian Meals in Minutes”). Still, at the time £5 million was the largest ever transfer fee paid…